Guiding transformation at


At, an Entelect development team is part of a feature team driving the e-commerce giant’s goals of effective but ethical utilisation of persuasion psychology online.

This team is agile and full-stack, and is responsible for the whole feature rollout lifecycle, from hypothesis testing to engineering to UX monitoring.

The tech stack is dominated by Java and Kotlin, and paramount importance is given to the web shop’s resilience and responsiveness.

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